Indexed by:
Abstract:
The background of customer relationship management (CRM) is described. The framework and functions of CRM is also elaborated. Moreover, the critical technologies of CRM is developed.
Keyword:
Reprint 's Address:
Source :
PROCEEDINGS OF THE 2001 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE AND ENGINEERING, VOLS I AND II
Year: 2001
Page: 753-756
Language: English
Affiliated Colleges: