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[会议论文]

The framework of information system of CRM

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author:

Zhang, QS (Zhang, QS.) [1] (Scholars:张岐山) | Li, YJ (Li, YJ.) [2]

Indexed by:

CPCI-S

Abstract:

The background of customer relationship management (CRM) is described. The framework and functions of CRM is also elaborated. Moreover, the critical technologies of CRM is developed.

Keyword:

business intelligence CRM Dada warehouse framework technology

Community:

  • [ 1 ] Fuzhou Univ, Sch Management, Fuzhou 350002, Peoples R China

Reprint 's Address:

  • 张岐山

    [Zhang, QS]Fuzhou Univ, Sch Management, Fuzhou 350002, Peoples R China

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Source :

PROCEEDINGS OF THE 2001 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE AND ENGINEERING, VOLS I AND II

Year: 2001

Page: 753-756

Language: English

Cited Count:

WoS CC Cited Count: 0

30 Days PV: 3

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