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author:

Lin, Zhibing (Lin, Zhibing.) [1] (Scholars:林志炳)

Indexed by:

EI Scopus PKU CSSCI CSCD

Abstract:

The manufacturer rebate strategy is considered in a two-echelon supply chain with a dominant retailer and information asymmetry. The equilibrium solutions are given, and the impacts of manufacturer rebate are studied by sensitivity analysis and numerical analysis. The results show that, 1) the profits of channel members are closely related to the proportion of rebate-sensitive consumers, redemption rate and rebate sensitivity factor; 2) Manufacturer rebate is always good for the supply chain channel, but not necessarily for manufacturer and retailer. This article also discusses the effects of retailer's information sharing and manufacturer's ability of information forecasting on the performances of channel members. The results show that, 1) information sharing is good for retailer but not necessarily for manufacturer; 2) The manufacturer's ability of information forecasting enables the channel members to achieve Pareto improvement under some conditions. © 2020, Editorial Board of Journal of Systems Engineering Society of China. All right reserved.

Keyword:

Information analysis Information dissemination Manufacture Sales Sensitivity analysis Supply chains

Community:

  • [ 1 ] [Lin, Zhibing]School of Economics and Management, Fuzhou University, Fuzhou; 350116, China

Reprint 's Address:

  • 林志炳

    [lin, zhibing]school of economics and management, fuzhou university, fuzhou; 350116, china

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Source :

System Engineering Theory and Practice

ISSN: 1000-6788

CN: 11-2267/N

Year: 2020

Issue: 2

Volume: 40

Page: 324-333

Cited Count:

WoS CC Cited Count: 0

SCOPUS Cited Count: 4

ESI Highly Cited Papers on the List: 0 Unfold All

WanFang Cited Count:

Chinese Cited Count:

30 Days PV: 2

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