This　innovative　study　investigates　the　novel　realm　of　video　information　interventions　and　their　transformative　role　in　shaping　public　perceptions　of　waste-to-energy　(WTE)　incineration　facilities.　A　behavioral　survey　experiment　with　127　participants　aims　to　uncover　unique　shifts　in　attitudes　toward　WTE　incineration　facilities,　offering　fresh　insights　into　the　impact　of　video　information　interventions　on　public　perspectives.　The　study　reveals　two　distinctive　outcomes.　Firstly,　it　highlights　the　unprecedented　influence　of　video　information　intervention　in　shaping　public　perceptions　of　WTE　incineration　facilities.　This　intervention　emerges　as　a　dynamic　force　adept　at　presenting　a　nuanced　and　balanced　view　that　mitigates　potential　negative　impacts　and　encourages　a　more　comprehensive　understanding　of　the　technology.　Secondly,　a　novel　perspective　is　introduced　on　the　relationship　between　public　perception　and　acceptance,　emphasizing　the　intervention＇s　innovative　role　in　reshaping　opinions.　The　research,　therefore,　signifies　a　major　change　in　the　governance　of　potentially　risky　facilities.　The　empirical　evidence　highlights　the　novelty　of　video　information　interventions　as　crucial　tools　for　effective　risk　communication　and　community　engagement.　By　paving　the　way　for　positive　public　perceptions　through　innovative　interventions,　the　study　contributes　to　the　sustainable　development　and　acceptance　of　such　facilities　as　WTE　incineration,　marking　a　significant　advancement　in　societal　and　environmental　goals.　©　2025　Elsevier　Ltd