A　mild　and　straight-forward　synthesis　of　α-trifluoroethoxy-substituted　ketones　from　the　trifluoroethoxylation　of　α-bromoketones　with　trifluoroethanol,　under　Cs2CO3-mediated　conditions　at　room　temperature,　is　described.　The　utility　of　this　reaction　for　the　synthesis　of　the　trifluoroethoxy-substituted　alcohols　and　pyrazoles　is　also　showed.　The　reaction　tolerates　various　functional　groups　and　demonstrates　efficient　scalability　and　practicality.　©　2015　Elsevier　B.V.　All　rights　reserved.