Translated Title
A Comparative Study of Operational Efficiency of the Fresh Agricultural Products Supply Chain Based on Game Theory
Translated Abstract
Aiming at the discussion of future development of supply chain management of fresh raw agricultural products,the paper applied the method of differential game to analyze and compare the optimal production effort input levels,the optimal profit of supply chain system, the optimal quality track of agricultural products of farmers and supermarkets under the supply chain mode of ＂rural e-commerce＂and＂agriculture-supermarket jointing＂, and then compared the operational efficiency of the two kinds of supply chain modes.The result showed that the operational efficiency of fresh agricultural products supply chain had closely related to their benefit-cost of farmers and supermarkets under those two modes.Finally,verifying the model through examples, this paper put forward the forecast of the future model of China＇＇s fresh agricultural product supply chain.
Translated Keyword
Agriculture-supermarket jointing
Differential game
Rural e-commerce
Supply chain efficiency
Access Number
WF:perioarticalahnykx201712070
