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author:

Yuan, Xiaojian (Yuan, Xiaojian.) [1] | Zhang, Qishan (Zhang, Qishan.) [2] (Scholars:张岐山)

Indexed by:

CPCI-S CPCI-SSH

Abstract:

As a new form of business, electronic commerce is becoming vital for Chinese economy. Due to the limited available information, the limited accuracy of the information and the limitations of the statistics methods, the traditional research methods are not effective. In this study, in order to provide guidance for the related decision making and research, the method of grey relational analysis (GRA) based on weight entropy is introduced to study the factors that influence the development of electronic commerce. At the same time, the relative degree of incidence is also introduced in this thesis to analyze the factors, and to obtain the factors which are more obvious for the development of electronic commerce. Then the grey similitude degree of incidence is used to further verify the results.

Keyword:

application research eCommerce electronic commerce entropy eight grey relational analysis

Community:

  • [ 1 ] [Yuan, Xiaojian]Fuzhou Univ, Sch Econ & Management, Fuzhou, Fujian, Peoples R China
  • [ 2 ] [Zhang, Qishan]Fuzhou Univ, Sch Econ & Management, Fuzhou, Fujian, Peoples R China

Reprint 's Address:

  • 张岐山

    [Zhang, Qishan]Fuzhou Univ, Sch Econ & Management, Fuzhou, Fujian, Peoples R China

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Source :

PROCEEDINGS OF 2017 IEEE INTERNATIONAL CONFERENCE ON GREY SYSTEMS AND INTELLIGENT SERVICES (GSIS)

Year: 2017

Page: 111-117

Language: English

Cited Count:

WoS CC Cited Count:

SCOPUS Cited Count:

ESI Highly Cited Papers on the List: 0 Unfold All

WanFang Cited Count:

Chinese Cited Count:

30 Days PV: 3

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